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doorway pages

Affiliate Marketing Forum Index -> James Martell's Methods
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beingcre8tive



Joined: 06 Apr 2005
Posts: 64

PostPosted: Wed Apr 13, 2005 11:05 pm    Post subject: doorway pages Reply with quote

I was reading a thread on webmaster world were someone suggested that doorway pages were a problem for google. JM's methods are one step away from being doorway pages. Does anyone think that google's new algor is now taking into account the artificial nature of JM's link structure. His link structure seems to be about SE's and not the user. Maybe it's not that google is penalizing it but rather that it is no longer rewarding it, especially since JM has advertised awhile on "how to beat google". I personally hope that msn and yahoo become as popular so one doesn't have you put all their eggs in the google basket.

John
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JustBuildIt



Joined: 11 Apr 2005
Posts: 12

PostPosted: Thu Apr 14, 2005 5:48 pm    Post subject: Reply with quote

John,

Check out this article by WordTracker - http://www.winforest.com/wt.htm -

It explains the main differences between "doorway" pages and "information" pages.

I have several JM sites but they are fairly new - so I haven't seen the full benefit or repercussions of the design. I will say that I have a bunch of top listings for lesser used keywords with little pagerank thus far.

I have found one of James' newest sites (which I won't reveal for his protection) but it seems that one thing that he is doing differently now (since the mass banning) is linking to several "article" pages from every page - naturally in text links, as opposed to a list of "related articles" at the bottom of the page. Might be nothing, but he's always testing to improve -

I would think that by doing this, the search engines would not see a bunch of individual pages, all linking to one or two pages. But more of a natural, "user friendly" content page, that flows to another related content page - which is what Google and other SE's want.

The main difference I see between "doorway pages" and JM article pages is that doorway pages usually offer little content, or duplicate pages with the keywords changes.

Remember, unique, quality content is what the search engines want. Solid, valuable information linked to and from related, solid, valuable, unique information on a website should always be safe.
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robertb



Joined: 09 Aug 2003
Posts: 1838
Location: Columbus, OH

PostPosted: Thu Apr 14, 2005 6:02 pm    Post subject: Reply with quote

JustBuildIt wrote:

The main difference I see between "doorway pages" and JM article pages is that doorway pages usually offer little content, or duplicate pages with the keywords changes.


My guess is Google may consider pages doorways if only one other page is linking to it. For example, you link to all of your sites articles from only a single sitemap page. IMO, this resembles those spammy, auto generated pages, where you create one page, that links to 1000 auto-generated pages.

By linking the site together more naturally (a la James) then you'll look more natural in Google's eyes.
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beingcre8tive



Joined: 06 Apr 2005
Posts: 64

PostPosted: Thu Apr 14, 2005 6:57 pm    Post subject: Reply with quote

Andrew,

Sounds as though James is trying to create a more natural linking structure in his new site you found. I don't think his structure in his manual is that natural, if a visitor didn't find that one link on the home page they would have no access to over 300+ pages of info. I think a SE might see this as PR manipulation and at best poor site design.

My question would being new to JM's method's, is anyone using his exact method in his manual and still has the same unchanged high PR they had before google's last update.

John
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JustBuildIt



Joined: 11 Apr 2005
Posts: 12

PostPosted: Thu Apr 14, 2005 11:31 pm    Post subject: Reply with quote

John,

4 of my 6 sites that I built are exactly as the 2002 manual states. I had PR 3 on one site and PR 2 on the other 3 - all survived the last update with the same PR, however, positions did get bumped around. Overall, I have about the same traffic as I had before the last Google update...

However, my last 2 sites have been built using the "more natural" on page text link structure to test to see if this is a better approach. The jury isn't in yet.

Overall, James' methods work if you target the right keywords, but as he preaches (and it only makes sense) "Build sites with quality content".

I agree 100% with you that the "old style" doesn't have a natural flow to it, but it does still work, especially in Yahoo and MSN.

The key, I believe, is to think like a search engine company. Their ultimate goal is to provide the searcher with the best possible "answer to their question" which will always be, relevant content, that most closely matches the search request.

I'll be willing to bet that James will shell out an update in the Buzz soon that leans more towards this new style of linking relevant pages within a site. It makes more sense. If you have 100 pages on a site, and twenty are about widgets, putting 3-5 text links in the content of each page on widgets that lead to some of the other widget pages just makes sense.

As far as PR, I am learning not to worry much about what Google shows us in the toolbar - I think Google may be getting away from showing us PR all together so we'll be less likely to try to manipulate it.

P.S. James' new site went from a PR0 to a PR4 in 4 months with from what I can tell, minimal inbound links. What he does have is over 800 pages of unique, related and relevant content.

I'd like to hear Allan Gardyne's thoughts about the JM site structure (doorway pages or information pages?) - he knows a ton about how to build successful websites.
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