Posted: Fri Apr 11, 2008 5:45 am Post subject: How to "Follow-Up" on Link Exchange?
Hi,
About two weeks ago, I sent out several emails for requests to swap links.
I haven't gotten a response from a few. So, what's the best way to send another "reminder" or follow up note to these webmasters?
Also, a few sites didn't require me sending a email request. They just wanted you to put their links up first and they said they'll get back to you "soon."
With these sites, should I just resubmit or send a reminder note as well?
Joined: 10 Aug 2007 Posts: 138 Location: www.MixCat.com
Posted: Mon Apr 14, 2008 8:32 pm Post subject:
To tell you honestly, it would be better if you start going about building one-way links. You get better SEO benefits this way and you won't have to worry about not getting the backlink that you want
Yes, I've been mostly focusing on inbound links, and majority of my links are one-way links.
But, since I had zero outbound links. In the past month, I've been trying to complete a few (not a lot) link exchanges.
This would make my link program more well rounded, I guess you could say.
But, I was reading Allan's tips, and he was mentioning if you don't get a response in 3 weeks for whatever reason (lost email, etc.). You should contact them again.
Do you have any suggestions on how I can approach this? I'm just hoping to get some ideas b/c it's already an awkward situation to begin with and I've never had a previous experience with this.
Joined: 02 Jul 2003 Posts: 5839 Location: by the beach, Australia
Posted: Mon Apr 14, 2008 11:05 pm Post subject:
Have you already linked to sites you're approaching? To me, it makes sense to do this, as a sign of good faith.
When you approach them a second time, you could try saying something like...
Quote:
Just in case my previous email went astray...
Did I get the details right when I linked to YourCompany.com here: {YourURL}
Are you happy with what I said?
etc...
The important thing is to try to see things from THEIR point of view, and write accordingly. Naturally, you start the email by using the person's name. I receive lots of dumb link requests which read as though the writer knows absolutely nothing about me and nothing about my site. That must be the wost mistake you can make.
Everyone is busy and everyone seems to be swamped by too many emails, so you have to expect a fairly low success rate, I'm afraid. _________________ Allan Gardyne
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I read your tips all the time! Your site is very helpful.
Yes, I've put up the other site's links first then I'd email them saying I did so, and etc.
I mean overall, my link exchanging isn't too bad. Could be better. Guess the positive is I'm not getting totally shut down.
The thing is with one site I really want, I received their info through SBI's value exchange. It was a few months later before I approached this site, so I didn't want to use the "template" SBI used for the first email. Instead I wrote my own email.
But, it's been three weeks and I haven't gotten a response.
When you say to look from their point of view, do you mean like what they think of sites requesting links from them all the time? Or could you elaborate?
Also, with a couple of sites, they didn't need an email to be written. They just instructed you to put their links up first and submit yours to their site, and they'll put your links up "soon." Guess soon doesn't mean three weeks.
Joined: 02 Jul 2003 Posts: 5839 Location: by the beach, Australia
Posted: Tue Apr 15, 2008 11:09 am Post subject:
LL007 wrote:
When you say to look from their point of view, do you mean like what they think of sites requesting links from them all the time? Or could you elaborate?
Study their website very carefully and find something on it you can genuinely praise. Look for some way you can HELP the website owner. Perhaps you could suggest something useful that could be added to their site - perhaps a fact that will make one of their articles a little bit more helpful.
Perhaps you could write an article and publish it on your site, but aimed at THEIR website visitors. Then tell the website owner about your article, and suggest the exact spot on their site where a link to your article would be appropriate. You'd need to study their website very carefully and figure out who it's aimed at.
Perhaps you could study their site carefully and identify a gap - which you could fill by writing an article which just happens to link back to your site.
You could ask the website owner if they'd be interested in publishing an article on such and such a topic.
It's a lot of work, but a good link can stay in place for many years, so it's worth while.
Quote:
Also, with a couple of sites, they didn't need an email to be written. They just instructed you to put their links up first and submit yours to their site, and they'll put your links up "soon."...
Should I just resubmit or send a note?
Mmmmmm. Perhaps they never intended to link to you. Rogues everywhere. However, you can't be sure. They may have been too busy, distracted or not well, or there could have been family problems. I recommend sending a friendly reminder. Make sure you sound like a real person and not a robot. _________________ Allan Gardyne
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Learn how.
Subscribe now FREE Affiliate Program Tutorial
Posted: Sat Jun 21, 2008 8:26 pm Post subject: Don't stress a few outbounds
not to ignore SEO pricipals... but you are doing the right thing...
don't ignore the traffic and awareness power of a good link exchange - can often have more benefits than SEO. Depending particularly on your niche - SEO benefits people sweat over often are not worth it...
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