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Common misspelling

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DebtFreeMe



Joined: 27 Feb 2008
Posts: 44

PostPosted: Sun Apr 27, 2008 9:10 pm    Post subject: Common misspelling Reply with quote

Hello all,

In some of my keyword searches I've come across a few misspellings that seem to have a good search rate and low competition as compared to the correct spellings, which have a great amount of searches, but also has a huge amount of competition.

My question is how do I use these misspelled words to gain that traffic?

I want to use it without looking like I don't know what I'm doing in this area, but also without having to point out to a potential customer or client that hey you miss spelled the word. That may not put them in a real pre-sell kind of mood.

Thanks again all,

DebtFreeMe
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Larry Chamberlain



Joined: 01 Aug 2003
Posts: 1126
Location: London, England

PostPosted: Tue Apr 29, 2008 6:25 pm    Post subject: Reply with quote

Hi DebtFreeMe,

Quote:
My question is how do I use these misspelled words to gain that traffic?


I'm certainly no expert on misspelled words – oh! I do misspell enough of them, but you know what I mean Smile

I'm not sure that it is worth targeting misspelled words these days as Google returns that “did you mean . . .” message.

As you say, having misspellings on your page does not give the best of impressions.

I read somewhere that the best way to do it was to just have them in your keyword tag, but I have no idea of the merit of that suggestion.
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DebtFreeMe



Joined: 27 Feb 2008
Posts: 44

PostPosted: Tue Apr 29, 2008 10:22 pm    Post subject: Reply with quote

Thanks for the reply,

I was wondering about googles did you mean function.

Just an example of old info still floating around the net.

Thanks again,

DebtFreeMe
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multimastery



Joined: 26 Oct 2005
Posts: 87

PostPosted: Wed Apr 30, 2008 2:17 am    Post subject: Re: Common misspelling Reply with quote

DebtFreeMe wrote:
Hello all,

In some of my keyword searches I've come across a few misspellings that seem to have a good search rate and low competition as compared to the correct spellings, which have a great amount of searches, but also has a huge amount of competition.

My question is how do I use these misspelled words to gain that traffic?

I want to use it without looking like I don't know what I'm doing in this area, but also without having to point out to a potential customer or client that hey you miss spelled the word. That may not put them in a real pre-sell kind of mood.

Thanks again all,

DebtFreeMe
Smile


Hey DebtFreeMe,

A few ways that I take advantage of profitable misspelled keywords is to mix them in my content. I definitely WOULD recommend having the correct spelling version in major sections like headlines & sub-headings. However, you can salt & pepper misspelled keywords within you content so that search engines can pick it up. By mixing it in your content in this subtle type of way, you are not so obvious with it. Even if a reader picks it up - they would know most likely view it as a minor typo...because it is confirmed that you do actually know the correct spelling of your word because it is present in major sections like headlines/sub-headings.

Also at the bottom of your page you can create a section with the correct spelling and notate that it "commonly spelled as...". Point out that these are easy to understand why people would interpret the spelling those ways -- however the actual spelling is (insert correct spelling). By doing it in this tone it should not come across as insulting and will softly educate your visitor. Also you could point out that you mixed in those "technically misspelled" versions to accomodate those common sub-spellings.

Notice how I refer to misspellings with phrases like "commonly spelled as..., "technically misspelled" or "sub-spellings". This is just a softer less offensive way of flat-out telling your visitor that "hey you misspelled this word!"
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quest



Joined: 13 Aug 2006
Posts: 879

PostPosted: Wed Apr 30, 2008 5:43 am    Post subject: Reply with quote

Will those people be able to accurately enter a credit card number? Smile

I've gained traffic from misssspelleed words on some of my sites. But it was not intentional.

Would you feel confident purchasing from a site that had many missssspleelings?

Yes you may get some traffic. But will that traffic convert to anything?

There is a reason why they are low competition.

Now words like Motor Homes or Motorhomes - that's a different story, as people do run words like that together.
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jcr266



Joined: 01 Nov 2004
Posts: 160
Location: boston

PostPosted: Thu May 01, 2008 10:52 pm    Post subject: Reply with quote

This used to work very well for some terms but the search engines now seem to show the correct spelling and sites listed for it now. Yahoo did it first now google seems to do it. This means you will get less traffic as they change misspelled words to correct ones now.
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