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seo

Affiliate Marketing Forum Index -> Search Engine Optimization
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vlad



Joined: 15 May 2007
Posts: 3

PostPosted: Tue May 15, 2007 4:44 pm    Post subject: seo Reply with quote

Does the web host have anything to do with the ranking?

Thanks
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AllanGardyne
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Joined: 02 Jul 2003
Posts: 5779
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PostPosted: Wed May 16, 2007 12:43 am    Post subject: Reply with quote

The reliability of the web host certainly has an effect on rankings.

Several years ago, I had very serious problems with a web host whose server was down repeatedly. My rankings and traffic suffered terribly. At one stage, the site disappeared from Google for abot a month. When the web host solved the problems my rankings and traffic recovered.

Pure speculation: Let's say Google is ranking two otherwise equal sites. The site's server is up 99.9% of the time. The other site's server is up 95% of the time. Logic tells me that Google would take this into account and rank the site that has the more reliable host higher.

A cheap web host that has problems could end up costing you a lot of money.

I have read that if you want to appeal to a Canadian audience, you should choose a Canadian web host, and if you want to appeal to an Australian auience, you should choose an Australian host. I don't know if it's true. I tend to use web hosts that are based in the U.S.
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craigslistguy



Joined: 10 Mar 2007
Posts: 150

PostPosted: Wed May 16, 2007 11:08 pm    Post subject: Reply with quote

Yes, it does. If you are sharing the same IP(shared hosting) with sites that have been flagged by Google, your site may incur a penalty as well. Google usually punishes by IP so sharing the same IP makes your site looks like it is part of that of the offender.

You can get round this problem by going for dedicated hosting.
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Andyz



Joined: 12 Dec 2006
Posts: 909
Location: Germany

PostPosted: Thu May 17, 2007 12:18 am    Post subject: Reply with quote

Huh! Shocked Has this happened to anyone here?
I think most don't have a dedicated server, or?
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quest



Joined: 13 Aug 2006
Posts: 814

PostPosted: Fri May 18, 2007 4:51 am    Post subject: Reply with quote

As far as shared hosting goes - most people are using shared hosts - millions and millions of them. So while it is not impossible to incur a penalty as the result of being on the same shared IP address as another who is in fact not playing by the rules the likelyhood of this occuring is very small.

In fact Matt Cutt's has written in his blog that one should not worry about this. Take that for what it's worth.

The bigger problem is in fact reliability as Allan has stated. If a host is down and the bot hits your site while it's down that could sting. Another possibility is the host is oversold for the bandwidth allocated resulting in the same problem.

For most "beginners" the cost of a dedicated server is simply not feasible.

Google SELDOM imposes a MANUAL penalty. They use automation. There are many many ways for Google to filter sites other than outright IP banning - so infrequent that the only case I can recall in recent history is the German BMW site. Little fish simply don't matter.
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